SBTV.com CEO Susan Wilson Solovic & Vision to Venture Event Series Featured on San Diego’s NBC-TV Affiliate Newscast

Vision to Venture Event Gets the Attention of KNSD-TV-Channels 7 & 39

 

San Diego, CA (April 14, 2008) – Susan Wilson Solovic, CEO of SBTV.com-Small Business Television appeared on San Diego’s highest rated local morning newscast today to talk about a new effort to help women in business.  Solovic is one of the respected national business experts in San Diego as part of a series of conferences called Vision to Venture.  San Diego is one of five cities hosting the events sponsored by Microsoft Office Live Small Business (http://www.smallbusiness.officelive.com).

 

The conference is a forum for women to network and learn from experts including Solovic, author of the “Girls’ Guide to Building a Million-Dollar Business” and co-founder of SBTV.com; Rich Sloan, author, radio host and co-founder of Startupnation.com; and John Jantsch, author and founder of Duct Tape Marketing. For those who cannot attend in person, there will be an on-demand webcast available in mid-May.

 

Solovic advises that the most important part to starting a business “is outlining your vision for the business and your ability to communicate that vision to others so they too can see and believe.” Solovic says some of the challenges women entrepreneurs have are not being able to articulate their vision in a big way. “Women as a rule do not flaunt their style or success. Don’t be afraid to think big and bold,” says Solovic. “If you were in an elevator and had only 30 seconds to pitch a potential customer or client or patient — what would you say to intrigue them?”

 

Solovic recommends that one way to help develop a good vision, which is a basis for a good business plan, is to find an experienced mentor. “Particularly for women just starting out, mentors play a critical role in that they offer a level of expertise and comfort entrepreneurs may not find elsewhere in their daily lives,” Solovic adds.

 

 

 

 

About SBTV.com:  SBTV.com is the only video news and information destination for America’s 25 million small businesses.  Our commitment is to provide small business owners with the tools they need to manage grow and protect their ventures.  Because we know that small business isn’t just about making a living-it’s a way of living. Small business is our only business at SBTV.com.

 

 

 

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